A 1969 Dodge Charger licensed by Warner Bros. to promote “Dukes of Hazzard” has been auctioned.
The car was signed by series stars John Schneider, Tom Wopat, Catherine Bach, James Best, Ben Jones and other cast members. One of 12 Chargers officially licensed by the studio from 1980 to 1985 and used in promotional materials and at live events in the US and Canada, the vehicle is sure to appeal to fans of TV memorabilia.
Although the car was never shown on screen in the show, this is likely a good thing for the next buyer of this car. The TV series is noted for its liberal destruction of the Dodge Chargers, and according to some reports, as many as 300 have passed during its 147-episode run.
“This is one of the most instantly recognizable celebrity cars, seen by millions across the country, and which has its own historical place in popular culture to this day,” said John Cross, Director and Auctioneers of Worldwide. “The car has spent most of the past 20 years in a museum-like environment, only used occasionally for special occasions.”
Although the car is recognizable on the CBS television show in which it starred, it is inescapably linked to one of history’s ugliest campaigns of human suffering as a result of its Confederate flag and name. It can also be said that it is linked to a campaign to rehabilitate the image of the Confederacy to make its horrific mission more acceptable to a wider section of society.
It remains to be seen if that will affect the value of the car, but efforts to learn about the horrific legacy of the Confederacy have affected other cars associated with the show. Additionally, a number of states no longer produce license plates with the Confederate battle flag, and NASCAR has banned the flag at its events, giving the car’s appearance and name broader implications.
The car is scheduled to go through the auction yard on Saturday, September 4, at Auburn’s World Auctions. Profits from the sale of the car will go to the J. Kruse Education Center and Vocational Training Academy, a non-profit organization that seeks to help individuals find their passion and guide them toward a career path.